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Public affairs work has at least the following purposes in common (p. 350):
(1) Informing constituents about the activities of a government agency.
(2) Ensuring active cooperation in government programs—voting, curbside recycling, as well as compliance with regulatory programs, such as mandatory seat belt use, antismoking ordinances.
(3) Fostering citizen support for established policies and programs—census participation, neighborhood crime watch programs, personal health awareness campaigns, support for disaster relief efforts.
(4) Serving as the public’s advocate to government administrators—conveying public opinion to decision makers, managing public issues within the organization, encouraging public accessibility to administration officials.
(5) Managing information internally—facilitating and advancing management’s messages through a variety of communications tools.
(6) Facilitating media relations—maintaining relationships with local media; serving as the organization’s conduit for all media inquiries; educating the media on the organization, its practices, and its policies.
(7) Building community and nation—using government-sponsored public-health campaigns and other public-security programs and promoting a variety of social or development programs.
Correct Answer
verified
Public affairs work has at least the following purposes in common (p. 350):
(1) Informing constituents about the activities of a government agency.
(2) Ensuring active cooperation in government programs—voting, curbside recycling, as well as compliance with regulatory programs, such as mandatory seat belt use, antismoking ordinances.
(3) Fostering citizen support for established policies and programs—census participation, neighborhood crime watch programs, personal health awareness campaigns, support for disaster relief efforts.
(4) Serving as the public’s advocate to government administrators—conveying public opinion to decision makers, managing public issues within the organization, encouraging public accessibility to administration officials.
(5) Managing information internally—facilitating and advancing management’s messages through a variety of communications tools.
(6) Facilitating media relations—maintaining relationships with local media; serving as the organization’s conduit for all media inquiries; educating the media on the organization, its practices, and its policies.
(7) Building community and nation—using government-sponsored public-health campaigns and other public-security programs and promoting a variety of social or development programs.
Correct Answer
verified
The three major issues are questionable credibility, public apathy, and legislative hostility Public relations practitioners face challenges regarding the ethics and professionalism of the field In addition, citizens increasingly question the trustworthiness of government and its institutions . Thus government public affairs is sometimes referred to as “just PR” or “propaganda machines”Public affairs practitioners must communicate with broad segments of the population because government seeks to serve all taxpayers, or at least as great a portion as possible. Despite this mandate, public affairs practitioners face public apathy or lack citizen caring or understanding about the government . Finally, public affairs must deal with legislative hostility toward the function, which results from the historical struggle for the balance of power between the legislative and executive branches of government .
Correct Answer
verified
The three major issues are questionable credibility, public apathy, and legislative hostility Public relations practitioners face challenges regarding the ethics and professionalism of the field In addition, citizens increasingly question the trustworthiness of government and its institutions . Thus government public affairs is sometimes referred to as “just PR” or “propaganda machines”Public affairs practitioners must communicate with broad segments of the population because government seeks to serve all taxpayers, or at least as great a portion as possible. Despite this mandate, public affairs practitioners face public apathy or lack citizen caring or understanding about the government . Finally, public affairs must deal with legislative hostility toward the function, which results from the historical struggle for the balance of power between the legislative and executive branches of government .
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